NORSE CODE
HEL BELOW • 4.9L Trade Tub
| 16.0% ABV.
Pickup available at Harlequin Coffee Shop - York (YO1 8BH)
Usually ready in 2-4 days
Overview | Trade Benefits | Service & Waste | Awards | Baby Guinness | Real Coffee | Details | Trade Enquiries | FAQs
HEL BELOW 4.9L Trade Tub — award-winning coffee liqueur built for profitable Baby Guinness service.
NORSE CODE Hel Below is our richer 16% ABV Yorkshire coffee liqueur, created for Baby Guinness shots, layered cocktails, smoother Espresso Martinis, after-dinner serves and high-volume hospitality.
The 4.9 litre trade tub gives bars, restaurants, hotels and events the same award-winning liquid as the 70cl bottle in a practical format designed to reduce glass waste, speed up service and improve margin.
Best Coffee Liqueur in England 2026. Global Liqueur Masters Gold. Built for Baby Guinness.
Why Trade Customers Choose Hel Below 4.9L
Built For Baby Guinness
Richer body and density designed for layered shots and fast-repeat service.
High-Volume Format
4.9 litres is equivalent to approximately seven 70cl bottles.
Less Glass Waste
Reduce bottle handling, recycling volume and behind-bar clutter.
Faster Service
Ideal for busy bars, events and venues serving repeated Baby Guinness rounds.
Award-Winning Liquid
The same Hel Below liquid as the bottle format, recognised by major drinks competitions.
Real Coffee Character
Cold-Filter Brewed with real coffee, not built around generic flavouring.
Cost, Waste & Service Benefits
| Trade Tub Benefit | Why It Matters |
|---|---|
| 4.9 litre format | Equivalent to approximately seven 70cl bottles. |
| Reduced glass handling | Less breakage risk, recycling, storage and bottle changes. |
| Same award-winning liquid | Exactly the same Hel Below coffee liqueur as the 70cl bottle format. |
| Faster service | Practical for busy bars, events and high-volume Baby Guinness service. |
| Lower packaging volume | Less storage space and less packaging to manage behind the bar. |
Award-Winning Coffee Liqueur for Trade
Hel Below was named Best Coffee Liqueur in England at the World Liqueur Awards 2026 and awarded Gold at The Spirits Business Global Liqueur Masters 2025.
For bars, restaurants and hospitality venues, that gives Hel Below a simple point of difference: an award-winning Yorkshire coffee liqueur designed for profitable, high-demand serves.
World Liqueur Awards Judges’ Tasting Note
"Straight forward with a clean but pretty easy coffee nose and a big sweetness supported by some spicy notes. Nice and clean coffee notes throughout."
World Liqueur Awards 2026 — Country Winner for England
Built for Baby Guinness Service
A Baby Guinness depends on the coffee liqueur. It needs enough density to layer cleanly, enough coffee depth to avoid tasting like sugar syrup, and enough balance to work against the cream top.
Hel Below was developed to deliver the body, sweetness and flavour profile required for consistent Baby Guinness service while keeping real coffee character at the centre.
- Baby Guinness shots — rich, smooth and designed for layering.
- Layered cocktails — fuller texture with clean separation.
- Dessert cocktails — rounded sweetness and coffee depth.
- After-dinner serves — smooth, rich and approachable.
- Smoother Espresso Martinis — softer and more indulgent.
Crafted with Real Coffee
Hel Below is made using real coffee extracted through our Cold-Filter Brew process.
Rather than relying on generic flavourings, concentrates or excessive sweetness, the focus remains on coffee character, texture and balance.
The result is a richer, smoother coffee liqueur with the body needed for layered serves and the flavour clarity needed for modern coffee cocktails.
The Perfect Baby Guinness
35ml NORSE CODE Hel Below
15ml premium cream liqueur
Pour Hel Below into a shot glass, then carefully layer the cream liqueur over the back of a spoon to create a clean, visually striking Baby Guinness with real coffee depth and smooth texture.
Trade Tub Details
Product
NORSE CODE Hel Below 4.9L Trade Tub
Style
Yorkshire coffee liqueur
ABV
16%
Format
4.9 litre trade tub
Equivalent Volume
Approximately seven 70cl bottles
Best For
Baby Guinness, layered cocktails, smoother Espresso Martinis and after-dinner serves
Production
Cold-Filter Brewed coffee liqueur
Origin
Yorkshire, England
Part of the NORSE CODE Trade Range
Hel Below is the richer, smoother expression in the NORSE CODE range and is especially suited to Baby Guinness shots, layered serves and rounded coffee cocktails.
For brighter, stronger Espresso Martinis and coffee-forward cocktails, explore Hel Above 4.9L Trade Tub.
Trade Enquiries
Hel Below 4.9L Trade Tub is available for bars, restaurants, hotels, events, cocktail venues and hospitality groups.
For volume pricing, wholesale supply, venue support or bulk trade orders, contact Coffee Spirit Co directly.
Trade Tub FAQs
Is the 4.9L trade tub the same liquid as the 70cl bottle?
Yes. The trade tub contains the same Hel Below coffee liqueur as the 70cl bottle, supplied in a larger format for hospitality service.
How many bottles is one 4.9L trade tub equivalent to?
One 4.9 litre trade tub is equivalent to approximately seven 70cl bottles.
Is Hel Below suitable for Baby Guinness shots?
Yes. Hel Below was developed with Baby Guinness service in mind, offering fuller texture, rounded sweetness and real coffee depth for consistent layered shots.
Can Hel Below also be used in Espresso Martinis?
Yes. Hel Below creates a richer, smoother and more indulgent Espresso Martini. For a brighter and stronger Espresso Martini, choose Hel Above.
Who is the Hel Below trade tub for?
It is designed for bars, restaurants, hotels, events, cocktail venues and hospitality groups that need an award-winning coffee liqueur in a practical high-volume format.
Do you offer volume pricing?
Special discounts may be available for bulk trade orders. Contact Coffee Spirit Co directly for wholesale and hospitality supply enquiries.