Every March, the Eat Yorkshire campaign shines a spotlight on the incredible independent food and drink producers across the county. It’s a celebration of everything that makes Yorkshire’s culinary scene special — craftsmanship, independence, and a refusal to cut corners.
For 2026, we’re proud to be part of it.
What Eat Yorkshire Is All About
Eat Yorkshire was created to help people discover new local producers while supporting the region’s thriving food and drink economy. Throughout March, participating brands offer exclusive online discounts, giving customers a chance to try something new while backing independent Yorkshire businesses.
This year’s campaign is the biggest yet, bringing together over 30 Yorkshire producers and encouraging people to explore what’s made on their doorstep — from artisan food to craft spirits.
It’s not just about discounts. It’s about connection: discovering the stories, people, and places behind what you drink and eat.
Our Yorkshire Story
Norse Code Coffee Liqueur was born from frustration.
Too many coffee liqueurs tasted like sugar first and coffee second. As people who genuinely love coffee — and the culture around it — we wanted to create something that bartenders, coffee drinkers, and spirits fans could actually respect.
So we built a liqueur around real roasted coffee flavour, not artificial sweetness. Every decision, from the beans we use to the way we balance bitterness and body, is about making something that stands up in cocktails and holds its own neat.
Yorkshire plays a huge part in that mindset. There’s a straight-talking, quality-first approach here. If something’s worth doing, it’s worth doing properly.
That attitude shaped Norse Code from day one.
Why Campaigns Like Eat Yorkshire Matter
Independent producers don’t have the marketing budgets of multinational brands. Campaigns like Eat Yorkshire level the playing field, helping small businesses reach new audiences and reminding people that local doesn’t mean niche — it often means better.
When you buy from Yorkshire producers, you’re not just purchasing a product. You’re supporting local jobs, regional supply chains, and a culture of making things properly.
And the more people who discover local brands, the stronger that ecosystem becomes.
Try Norse Code This March
As part of the Eat Yorkshire campaign, you can enjoy 10% off Norse Code throughout March using the official campaign code.
It’s the perfect excuse to:
Upgrade your Espresso Martinis with a proper coffee liqueur
Discover a Yorkshire-made spirit with genuine coffee character
Support independent producers doing things differently
And if you shop during March, you’ll also be entered into the campaign’s prize draw featuring a huge bundle of Yorkshire food and drink.
Celebrate Yorkshire Craft
Yorkshire has always had a strong tradition of making things with care, skill, and pride. Eat Yorkshire brings that tradition into the spotlight each year, and we’re proud to stand alongside so many brilliant local producers.
If you haven’t explored what Yorkshire is making right now, March is the time to start.