Sustainability & Trade Packaging
NORSE CODE packaging is chosen for quality, practicality and reduced environmental impact.
From 70cl glass bottles to 4.9 litre trade tubs, we choose formats that protect the liquid, support premium presentation and help reduce unnecessary packaging waste.
Our glass bottles contain over 70% recycled glass, while our 4.9 litre trade tubs contain 30% recycled HDPE and help busy venues reduce glass handling behind the bar.
Premium Glass Bottles with 70%+ Recycled Content
Our 70cl glass bottles are manufactured in Europe by a specialist glassmaker experienced in premium packaging for spirits and liqueurs.
The design combines classic apothecary styling with a substantial feel, giving NORSE CODE strong shelf presence while reflecting the quality inside the bottle.
More importantly, these bottles are produced using over 70% recycled glass content, reducing the energy and raw materials required compared with virgin glass production.
Why Recycled Glass Matters
- Reduces demand for virgin raw materials such as sand, soda ash and limestone.
- Lowers energy consumption during manufacturing.
- Helps reduce CO₂ emissions.
- Keeps waste glass in the circular economy.
- Maintains clarity, strength and premium finish.
Sustainable Trade Packaging: 4.9L HDPE Trade Tubs
For bars, restaurants and event operators, NORSE CODE is also available in professional 4.9 litre trade tubs.
Each tub is equivalent to around seven 70cl bottles, helping venues reduce glass movement, lower recycling volume and improve speed of service during busy cocktail periods.
Trade Tub Features
- 4.9 litre format for high-volume hospitality service.
- Equivalent to approximately seven 70cl bottles.
- Manufactured using 30% recycled plastic content.
- Food-safe HDPE construction.
- Robust and reusable in trade environments.
- Tamper-evident cap with safety ring.
- Reusable screw cap after opening.
- Suitable for beverage storage and bar service.
- Exempt from UK Plastic Packaging Tax due to recycled content.
How Trade Tubs Reduce Bar Waste
For busy venues, packaging waste is not only an environmental issue. It also affects storage, handling, breakage risk, bin space and service efficiency.
By supplying Hel Above and Hel Below in 4.9 litre tubs, NORSE CODE helps bars reduce the number of individual bottles moving through the venue.
Trade Benefits
- Less glass handling behind the bar.
- Reduced recycling volume.
- Lower breakage risk.
- Faster refill and batching workflow.
- Better suited to Espresso Martini and Baby Guinness volume service.
- More practical for events, festivals and cocktail menus.
Why HDPE Is a Responsible Trade Choice
High-density polyethylene, known as HDPE, is widely used in food and beverage packaging because it is strong, lightweight and recyclable through established waste streams.
- Lightweight, helping reduce transport weight compared with glass equivalents.
- Strong and impact-resistant for trade use.
- Reusable in busy bar environments.
- Recyclable through established UK waste streams.
- Requires less material than many alternative packaging formats.
Combined with 30% recycled content, our 4.9 litre trade packaging offers a practical solution for high-volume customers who want premium liquid with less packaging pressure.
Packaging That Reflects The Liquid
NORSE CODE has been recognised by major drinks competitions, including IWSC Gold 95 for Hel Above and World Liqueur Awards Country Winner for Hel Below.
That level of recognition means the packaging has to do more than look good. It has to protect the product, support trade service and reflect the care behind the liquid.
Whether you are buying a bottle for home cocktails or using trade tubs behind a busy bar, the packaging is part of the product design.
Experience Award-Winning Coffee Liqueur
NORSE CODE is available in premium 70cl glass bottles and 4.9 litre trade tubs for hospitality customers.
- 70cl glass bottles with 70%+ recycled content.
- 4.9L trade tubs with 30% recycled HDPE.
- Formats designed for home, retail, bar and event use.